L’Oreal’s ambition is to be an exemplary corporate citizen. We place great value on honesty and clarity and we are committed to building strong and lasting relationships with our customers based on trust and mutual benefit. In line with this philosophy, safeguarding your privacy is essential to us. We therefore encourage you to read this Privacy Statement so that you are familiar with the way we collect and process your personal data.
LIST OF BRANDS UNDER L’OREAL HONG KONG LIMITED:
WHAT DOES THIS PRIVACY STATEMENT APPLY TO?
This Privacy Statement applies to all L’Oreal Hong Kong Limited (‘L’Oreal HK’) brands, subsidiary or affiliate companies.
We may occasionally modify this Privacy Statement and shall post those changes online so that you are aware of what information we collect, how we use it, and under what circumstances we disclose it. We shall let you know via the homepage when this happens. Do please therefore check this policy frequently to read the changes.
WHAT INFORMATION DO WE COLLECT FROM YOU?
You are welcome to visit our stores and to browse our websites without revealing personally identifiable information. If you do choose to disclose personally identifiable information, we may collect and process all or part of the following information when you elect to use our Media, for example, data that you provide when:
(i) filling in forms (e.g. to become a registered user or member of any L’Oreal HK brand, or if you are interested in any particular online promotion you may be required to provide contact information via our Media);
(ii) completing surveys (e.g for research and statistical purposes);
(iii) uploading information (e.g. when using social networking media or when you supply information to us in connection with any online promotion);
(iv) subscribing to online services (i.e. brand initiatives or applications and social network pages); or
(v) addressing our correspondence, including:-
age / day and month of birth
information about your perception of our products
payment details (i.e. for on e-commerce Media)
any specific request you would like us to address (i.e. for record purposes)
photos or videos of you that you would like to share
WEBSITES – DO WE COLLECT ANONYMOUS DATA?
If you use our websites or related online facilities we may collect your IP address and your browser type for system administration and/or statistical purposes and without identifying any other individual information. A ‘cookie’ may be placed on your device in order to allow you to use the website.
A ‘cookie’ is a small piece of data which may be downloaded and stored by your device whenever you access our Media. Cookies allow L’Oreal HK to recognize your device while you are viewing our Media as a previous user but this does not enable us to collect any personal identifiable information from your device.
Web browsers are usually set by default to accept cookies but you may easily change this by modifying the settings of your browser and/or your own device whenever viewing content over the internet. However, please note that should you choose to disable cookies, you may be unable to use parts of our Media and this may affect your enjoyment and use of our Media.
HOW DO WE USE YOUR DATA?
We principally only use your personal identifiable information to keep you connected with us by regularly sending you news and information on our products, our brands, our initiatives, brand policies and/or related updates, to understand your preferences and to respond to any request or enquiry (collectively referred to as “Marketing Communication”).
We also use your information to improve your experience with us, understanding your interests in our Media and its contents, managing your memberships or online account, validating your enrolments to our initiatives, processing your payments, ensuring that our Media is presented in the most effective manner for you and for your computer, protecting against potential fraudulent transactions and also to maintain the security and integrity of our Media systems.
HOW CAN YOU ACCESS YOUR PERSONAL DATA?
If you identify any mistakes in the data or if you find it incomplete or out-dated, you may also require from us that we correct it, complete it or clarify it.
You may also require us to erase any data we have concerning you. However, please note that we may keep records of your data for archiving purposes (especially when required by law).
DO WE SHARE YOUR INFORMATION?
Other than as set out in this Privacy Statement or unless we have your prior consent, we will not share your information with anyone outside of L’Oreal HK, L’Oreal China or our designated service providers, for example our web agencies who may sometimes be asked to manage on our behalf some online initiatives.
Our service providers only access your data to operate the services that we ask them to perform. We also ask these business partners to always act in compliance with applicable privacy laws and to pay attention to the confidentiality of your data. If you do not wish to supply any personally identifiable information, you are welcome to refrain from doing so. We will not sell your personal identifiable information to any third parties and such data is retained only for as long as is necessary to fulfil the purpose for which the data was collected.
As we continue to develop our business, we might sell certain of our assets. In such event, customer information including personally identifiable information will generally be one of the transferred corporate assets. By using and/or submitting your data to us or via our Media, you consent and agree that all such data may be transferred in these circumstances.
WHERE DO WE STORE YOUR DATA?
Your information is stored in our databases accessible only by L’Oreal HK (or where applicable, L’Oreal China) employees and our contracted service providers.
In some cases, and mainly for technical reasons, those databases may be stored on servers located outside of the country (including outside of Hong Kong) from which you originally entered the data. In this case, and if there is a risk that countries to which your information are transferred are not subject to a data protection regime as rigorous as the one explained in this Privacy Statement, we will take reasonable steps to ensure that your data is treated in line with the terms of this Privacy Statement.
IS YOUR DATA KEPT SECURE?
We aim at always keeping your data safe and secure as possible. In this perspective we deploy multiple security technologies in order to prevent as much as possible any alteration, loss or unauthorized access to your data.
On our e-commerce Media, we handle your payment information with industry standard methods (such as PCI DSS).
Please be careful when submitting personal identifiable information online as no data transmission via the internet can be guaranteed as 100% secure. As a result, we cannot guarantee the complete security of any information that you may supply or transmit to us over the internet.
LANGUAGE & GOVERNING LAW
L’Oreal HK is committed to handling your personal identifiable information in full compliance with the Personal Data (Privacy) Ordinance (Cap.486).
This Privacy Statement is governed by and interpreted under the laws of Hong Kong and you agree to submit to the non-exclusive jurisdiction of Hong Kong to resolve any dispute arising from the use of our services and Media.
A Chinese version of this Privacy Statement is available. In the event of discrepancy, the English version shall prevail.
CHOICE / OPT-OUT
In order to provide our services to you, L’Oreal HK will use your personal identifiable information only for Marketing Communications which shall necessarily include sending you communications related to your transactions, security or the administration of our Media.
From time to time, L’Oreal HK (or a L’Oreal HK affiliated brand or entity) may also send you other messages or updates, promotions and other related activities based on your consent and stated preferences.
If at any point in time you no longer wish to receive any L’Oreal Marketing Communication, please send us an email at:email@example.com.
HOW CAN YOU CONTACT US?
If you have any queries with regard to this Privacy Statement, please contact our Data Protection Officer at firstname.lastname@example.org.
Alternatively, you may write or send your data access request to:
Data Protection Officer
L’Oreal Hong Kong Limited
35/F., Sun Hung Kai Centre,
30 Harbour Road,
Wan Chai, Hong Kong.